AI-DRIVEN Salesforce
Maximize CRM potential and with expert Salesforce solutions.
Salesforce has powerful AI capabilities. Most organizations barely scratch the surface.
With 25 years of enterprise experience in Salesforce, delivering over 300+ Salesforce projects across 150+ clients.
Been there, done that in Salesforce, and we’ve been doing it smarter with AI for nearly a decade.
Our developers build at the code level, extending the platform with custom AI solutions that fit your architecture, your data, and your budget. No unnecessary licensing. No surface-level implementations. Just AI that works in the real world.
What We Do with AI in Salesforce
Smart integrations & real automations that let you implement Salesforce 10x faster.
Predictive AI That Delivers
Churn prediction. Sales forecasting. Lead scoring. Resource optimization.
Salesforce includes predictive tools many teams never fully activate. We help you prepare the data, design the models, and deploy predictions your teams can actually trust.
Generative AI That’s Grounded
Einstein GPT, Copilot, and Salesforce’s generative ecosystem can automate emails, support agents, and customer interactions.
We make sure it’s grounded in your real data and workflows so it enhances performance instead of creating noise.
Agentic AI and Intelligent Workflows
AI should not stop at dashboards.
We design human-machine workflows where AI triggers actions across your CRM, ERP, marketing platforms, and data systems.
Build vs. Buy With Clarity.
Should I license another Salesforce AI product?
Should I build a custom solution?
Or should I do both?
These decisions have become even more difficult with the ease of AI-assisted development.
We help guide you in making that decision with technical depth and business transparency. We are not here to push licenses or over-engineer solutions. We are here to help you get the right outcome.
Salesforce Consulting
Our elite consultants specialize in…
Enhancing Connection & Collaboration Through Custom Portals
We build Self-Service Portals, Customer Portals, and Partner Portals in the Salesforce Experience Cloud that enhance our customers' collaboration. The robust solutions possible in the Experience Cloud enable organizations to expand their scope of community engagement, collaboration with partners, and employee connection through branded experience clouds. From personalized content to core integrations, Experience Cloud is a powerful asset to many businesses when you understand how to best optimize it.
Curious what Experience Cloud solutions could look like in your business? Let's start a conversation.
Personalized Customer Engagement & Analytics At-Scale
The Salesforce Marketing Cloud is a powerful tool to help your company plan, manage, track, and optimize your marketing strategy. When optimized correctly, you're able to connect your customers' data across channels, engage across the entire customer journey, utilize AI for actionable insights, personalize your marketing to each customer, and much more. Our certified team of experts have niche expertise in high-ROI Salesforce processes and technology solutions.
Let's take your company's marketing capabilities to the next level. Schedule a call today.
Sales Cloud Solutions Since 2002
One platform. Efficient and organized data. Built-in trusted AI. Our team has been working with the Salesforce Sales Cloud since 2002, when Salesforce was still a small business. Today, the Sales Cloud provides exceptional tools to automate and optimize all of your sales processes—through the entire sales lifecycle. Our team has years of experience developing and implementing custom Sales Cloud Solutions that help our customers drive business every day.
Don't settle for inefficiency in your sales process. Let's start a conversation.
Close More Deals With Actionable Insights
The Analytics Cloud allows organizations to take action on their data through visual insights, data predictions, custom dashboards, KPI tracking, and more; however, too many businesses are settling for the basics. Here at M&S Consulting, our team has deep experience in Big Data, the Internet of Things (IoT), and Business Intelligence (BI). This experience and expertise uniquely position our team to be able to provide world-class solutions for Analytics Cloud set-up, integration, and management in your business. Schedule a call today.
Improve Operations & Productivity for Service Teams
The Salesforce Service Cloud allows your company to seamlessly provide solutions to customer challenges in one unified workspace. From automating the efforts of your customer service agents to cohesively integrating all your communication channels, our team of certified Service Cloud consultants have developed and implemented numerous Service Cloud Solutions across industries.
Take your customer service to the next level. Get started today.
Groundbreaking Custom Salesforce Development
We have robust experience creating custom Salesforce Development & Salesforce Automation solutions with Apex, Visualforce, Heroku, JavaScript, Lightning, Workflows, Validation Rules, Process Builder, Approval Processes, and Libraries.
Not sure what those are? Don't sweat it. This means we have the know-how to create any customized solutions that you need in order to reach your business goals, right in your CRM. Our certified Salesforce developers have produced some truly groundbreaking solutions to support our clients' business processes.
Manage Data From Multiple Sources
Salesforce offers a rich set of APIs and declarative integration tools that make it easy to manage data from multiple sources. Our certified software architects and developers have produced smart integrations between Salesforce and legacy on-prem data systems using iPaaS (Integration Platform as a Service) solutions such as Dell Boomi. Our ability to bring best practices surrounding integration makes us the preferred choice as implementation partners.
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